Xtra Auto Center is a family-owned, pre-owned dealership located in the Texas Panhandle. The dealership specializes in Buy Here Pay Here financing.
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Xtra Auto Center approached SoGro to help promote its vehicle inventory via social media. The company had managed its own social media before contacting SoGro but were not satisfied with the results.
Xtra Auto was aiming to promote its inventory via social media but needed a spark. Online engagement was a key need as well as driving potential customers to the lot.
Our team wanted to build a distinct look for the car dealership’s online presence. Our strategy and content creation team developed social media design templates to promote the dealership’s inventory. We were looking to create a uniform look to help with overall brand awareness.
These templates have promoted current inventory in an effective, eye-catching way. The uniformity has helped potential customers recognize the inventory as coming from the Xtra Auto Center car lot.
Since partnering with SoGro, Xtra Auto Center has seen an immense increase in traffic to its social media channels. Our team’s online efforts have increased foot traffic into the Xtra Auto car lot with some social media posts directly resulting in the sale of vehicles.
Our brand awareness efforts has helped Xtra Auto develop a unique online image that distinguishes the company from its competitors.
